Chinese heritage schools (huawen xuexiao 华文学校) are important cultural outposts for understanding the evolution of the Chinese diaspora experience in Italy, where they are defined as a rapidly growing phenomenon that is strengthening its organisational dynamics. This article presents a linguistic and semiotic analysis of the names and logos chosen by ten of these schools to convey their identity and pedagogical mission within several Italian territories. By revealing how the characteristics and management methods of these schools are made visible by specific linguistic and visual choices, the aim is to illustrate the different ways in which Chinese language and culture are conveyed through naming operations. Furthermore, the complexity of the transnational processes of building China-Italy-world relationships between the cultural imaginary of the place of departure and that of the place of arrival is highlighted.
Il numero completo e i suoi articoli sono disponibili in open access sulla piattaforma Rivisteweb de Il Mulino.
Nel discorso pubblico italiano il Sudest asiatico appare spesso come un insieme eterogeneo di Stati che desta l’attenzione soltanto in occasione di crisi umanitarie,... Read More
“Quando si inizia a studiare lingue e si sente questo interesse si ha voglia anche di mettersi alla prova” Gaia Airulo ha trascorso dieci... Read More
“At the level of expert discourse, Chinese analysts have become somewhat more confident in the Iranian regime’s resilience, even as they acknowledge severe structural... Read More
“Il libro, pubblicato dalla casa editrice Vita e Pensiero dell’Università Cattolica di Milano, analizza il rapporto tra filantropia e potere, inteso non solo come... Read More
In un tempo segnato da crisi intrecciate – sociali, economiche, istituzionali e ambientali – riflettere sulla filantropia significa interrogarsi sulle forme della responsabilità collettiva... Read More

Corso Valdocco 2, 10122 Torino, Italy
Sede legale: Galleria S. Federico 16, 10121 Torino
Copyright © 2026. Torino World Affairs Institute All rights reserved